It’s incredibly rare these days to find the true prices of windows and window replacement on any company’s website. If you call the company and ask their prices, chances are they will try and dodge the question, and insist on scheduling a time to come out to your home.
The reason for this, is because sales is based on the same business model as selling cars, or RV’s, or any item where such lucrative commissions are involved. This article is coming from a person who has been in the industry for several years now, in both in-home sales, and sales management. This article comes from a person who has grown tired of the deception involved.
The mission, therefore, is to reveal to the public the true cost of replacement windows from the source, with no fluff.
The Cost of Replacement Windows
Companies develop relationships with window manufacturers so that they can get the best deal possible on the windows they purchase. This typically ends up costing the window company anywhere from $120-$170 per window, depending on whether it’s a double pane window, a triple pane window, and just how many extra little wow factors the window has.
Yes, it is true that windows are like any other product, and there are good windows and bad windows. Some windows really do have better materials and better craftsmanship involved, which ensure they last longer and operate much better for a much longer period of time. Yet, the base material cost for a window company will never be over $200 worse case.
The labor involved to install one window ranges from $50 to $150 dollars. A one man show can get away with only charging $50-$60 per, because he has little to no overhead, i.e., no office staff, no huge marketing costs, etc. One caveat, is if paying only $50/win for the install, it probably means you’re not getting the exterior trim capped with vinyl. Most companies will be $80 – $120 per window for installation, and this will also include the capping of the exterior trim. It really does add the final touch to the window and makes it look much nicer.
So the overall base cost to the window company is $170 – $300, depending on how high a quality the window, and whether it’s a one man crew and a large window company.
Then of course, profit has to be made. Window companies will mark up there windows at least 50%, upwards to 200%. It can get outrageous. For the same exact window, one homeowner working with one company could pay $350, and another home owner, for the same window, could pay $850.